What Are the Different Ways of Link Building?


There are a few different ways to build links for your website. Some of these include social media, guest posting, and article submission. Affordable SEO announced that using all of them properly can help you achieve your link-building goals. You can also use tools like Ahrefs to check the progress of your links and monitor which ones are growing faster.

Guest posting

Guest posting is a valuable link-building strategy that many SEO agencies recommend. While guest posting has been around since Larry Page and Sergey Brin founded Google, the strategy has evolved significantly in recent years. There are many benefits to guest posting, including generating in-text links that can be integrated naturally into your content.

Guest posting is a good way to get a free backlink to your website, as long as the site is high-quality. Low-quality sites have a hard time generating large amounts of traffic. Their content is often thin and lacks value. Additionally, they often link to spammy sites, which can affect their search engine rankings.


Co-marketing is a solid marketing strategy, and can help you gain brand authority more quickly. It relies on other people's authority to generate awareness and interest. It can also quickly improve your bottom line figures. Co-marketing can be done through reciprocal backlink exchanges with other websites or blogs in your industry.

A common strategy for link building involves promoting other people's content through guest blogging and deep networking. These strategies are both effective and can earn you quality links. However, they are not the primary reason to do outreach. If you're doing outreach to establish a relationship with a fellow online marketer, make sure that the content is helpful and editorial. By creating content of high value and relevant to their audience, you can also encourage them to share your content with their audience.

Article submission

If you're using Article submission as a link-building technique, there are a few things you need to know. Good article submission sites have strict guidelines for articles, so you won't have to worry about plagiarized content or garbage. Moreover, good articles won't have links in the body. Instead, you'll want to include links in your author bio.

Link building strategies include reaching out to website owners and providing them with a compelling reason for including your link. These are usually related websites.

Social media

Social media is a great way to gain high-quality backlinks for your website, and the best part is that it's much cheaper than other methods. You can even use personal Facebook profiles as link building opportunities, but there are a few things to keep in mind. Firstly, you must use compelling images and a compelling description for your pins. This will encourage people to click on your link and visit your site, and it will increase your site's organic backlinks.

Another way of link building is through social media sites like Quora and Reddit. These sites have a very large user base, and they allow you to post links there. These links are usually nofollow, but they can pick up referral traffic and natural content mentions from other users. In addition, they can often be read by journalists and bloggers, which means that news sites can link to your content.

Image-based link building

In the realm of link building, images offer tremendous opportunity. As the saying goes, an image is worth a thousand words. And images are particularly useful for capturing specific keywords. To take advantage of image-based link building, make sure all of your images have alt text (the text description of the image). By including the alt text on your site, you can give potential links a contextual description that is easy for search engine crawlers to understand.

The first step in image link building is to ensure that your site has high-quality images. To do this, conduct a complete inventory of all your images. Then, do a reverse image search and check if you can find any images that link to your website.

Article drops

In the SaaS industry, you can find many opportunities for broken link building. Research competitors' content and find outdated links to replace. Then, create new content to replace old links. That way, you can increase your overall traffic. The same strategy works for article marketing, too.

Guest posting is another way to secure links. In this strategy, you write an article on another website that links to your site. This is considered one of the most ethical link building strategies.